Advertising is an important part of any business. Finding a strategy that works is beneficial for your brand, either it’s through social media or billboards. However, to get your customers closer to your brand, you should choose the right promotional products. You can opt to use safety-related products to promote responsibility especially during this pandemic, or you can choose to give away eco-friendly products to promote sustainability.
Here are the top business promotional products:
Top 5 Promotional Items For Your Business
-
Personal Protection Items
At the start of the COVID-19 pandemic, many business owners did what they could to help slow down the spread of the virus. Some best-selling promotional products in 2020 include face masks with business logos, mini hand sanitizers, and tissue packets. There are also lots of promotional items for people working from home such as drinkware, stationery and more.
Face masks are one of the products given away during this pandemic. You can spare your customers and employees from looking to find face masks by giving out this safety giveaway. You can either give away disposable or reusable face masks and add your company logo.
Another benefit of branded face masks to your business is a great opportunity to promote your brand. Having them available to your employees and customers is a chance to market your brand especially in public.
-
Personalized T-Shirts
T-shirts are known to never go out of style. In recent years, they have been reinvented to be chic apparel that’s both inexpensive and easy to be paired with almost anything. They can also be personalized, which is why it’s a great gift or giveaway option. There are lots of statement t-shirts you can choose from, or you can also create one to be more personalized.
Aside from being on-trend, personalized t-shirts are usually the go-to option for giveaways because they’re very useful. Companies can increase employee engagement and capitalize on branding by giving away t-shirts. It’s an excellent choice for conveying messages or communicating brands.
To help create your own personalized t-shirt, you can invest in an Insta Graphic Systems’ auto open heat press that’s budget-friendly and easy to operate. You can go creative on printing various designs on different items, and it is also a great investment.
-
Tote Bags
Reusable tote bags are also a great giveaway as it promotes sustainability and being environmentally friendly. They’re inexpensive, simple and durable. It’s a great starting point for a company that has never used tote bags as promotional items before. Since customers love receiving gifts, they will reuse it repeatedly and that will help boost your brand awareness.
Aside from being a free advertising tool, it’s also memorable and useful for customers as it can carry lots of things. They are also appreciated by your audience as a giveaway in special events or promo items. It’s also more economical, as the average cost of a promotional tote bag is low compared to other customized products. You can also decide on which material you prefer to use. For instance, canvas tote bags are trendy and inexpensive.
You can also use tote bags to raise awareness for a cause for foundations or charities. People carry them in public places which can attract potential supporters for your cause.
-
Water Bottles
Reusable water bottles are one of the top promo items as most people know the importance of staying hydrated. You can be creative in making them more stylish so that customers will love to receive one from your business. Increased public awareness on the importance of staying hydrated caused customers to invest in reusable water bottles. You also get free brand marketing through this process.
Every time someone fills the bottle, it gains an additional brand impression. It also has viral implications as other people see the branded bottle. You also help in promoting the “green” movement as the user doesn’t have to buy so many plastic bottles which occupy more landfill spaces. You can also add a simple statement to raise more environmental concerns.
-
Coffee Mugs
Coffee mugs are also one of the top promotional products as most people enjoy coffee. They are likely to be used on a regular basis and also expose your brand. You can also choose from a wide array of eye-catching designs and colors.
It’s a good idea to have promotional products for your business. They are guaranteed to be well-received by your customers or employees and are usually very budget-friendly. It will help greatly with your marketing efforts, environmental awareness, and any message that you like to put forward to the public.